In US, Online Audio measurement firms Spacial Audio and Ando Media announce merger

Boston—Aug. 11, 2009 — Spacial Audio and Ando Media announced today a merger that will help accelerate the development of the streaming audio marketplace. Ando Media, working with over 6,500 affiliates, is the leader in audience measurement and ad-replacement for terrestrial broadcasters. Spacial Audio has been the leader in providing automation, ad-insertion and an array of other digital services to primarily pure-play webcasters. The combination of these two innovative companies will provide increased momentum to the rapidly expanding online audio marketplace.

“This merger brings together the strength of Ando’s more terrestrial customer base with Spacial’s large Internet-only base,” said Bob Maccini, Ando CEO. “Together, we now are working across the entire spectrum to drive the streaming audio category to new levels.” More...