Cymfony Announces Partnership with Millward Brown and Dynamic Logic to Provide Social Media Insights

WATERTOWN, MA - January 26, 2010 - Cymfony announced today a new strategic partnership with Kantar sister-companies Millward Brown and its digital unit, Dynamic Logic, that will integrate analysis of the millions of discussions occurring everyday on social media sites, blogs and message forums into their established suite of digital, media and marketing solutions. The partnership offers marketers the best of all research techniques for a more complete view of brand performance from the perspective of the consumer. More...