I-COM worldmeasurementnews: Microsoft Sites Captures Largest Share of Time Spent Online Worldwide

Microsoft Sites Captures Largest Share of Time Spent Online Worldwide

Facebook and YouTube Combined Account for Nearly 10 Percent of Time Spent Online Globally

RESTON, VA, November 6, 2009 – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a study of online engagement at the top worldwide properties based on data from its comScore World Metrix service. The study found that Microsoft Sites captured nearly 15 percent of time spent online worldwide in September, making it the most engaging global property, followed by Google Sites and Yahoo! Sites. Facebook.com, which continues to see significant growth on a worldwide basis, was the fourth most engaging destination with visitors spending 1.4 billion hours on the site in September, up 193 percent from the previous year. More...

Posted by Andreas Cohen on November 12, 2009 at 03:57 in Engagement, Internet Audience Measurement | Permalink

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