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March 12, 2008

MMA Global Mobile Advertising Guidelines Now Available For Public Comment

MMA writes The Asia Pacific (APAC), Europe, Middle East & Africa (EMEA) and North America (NA) regional chapters of the MMA Mobile Advertising Committee are accepting public comment on its Global Mobile Advertising Guidelines (starting Monday, March 3, 2008).

DEADLINE FOR COMMENTS WILL BE MARCH 31, 2008 - 5:00PM GMT.

Public release of the guidelines is targeted for April 15, 2008.

The link below will download the current version of the guidelines:
PDF Version

PUBLIC COMMENT FORUM
Click HERE to post your suggestions and/or feedback on the MMA Public Comments Forum, or please send feedback to committees@mmaglobal.com.

APAC, EMEA and NORTH AMERICA MOBILE ADVERTISING GUIDELINES
The MMA previously released Mobile Advertising Guidelines in 2007 specific to each of the regional chapters, APAC, EMEA and NA. The Global Mobile Advertising Guidelines are intended to replace the regional guidelines.

To download a copy, please see:
- for APAC,
- for EMEA,
- for NA.

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