The I-COM announces Call-for-Speakers & Earlybird Registration for the 4th I-COM Global Summit on October 15-18th, 2012 in Rome, Italy.
Under the theme 'Big Data - Think Different: Game Changing Strategies that drive your Brand', the I-COM Programme Board has issued an initial list of topics and a Call-for-Speakers. For more information, click here.
Capabilities and Price Eclipse All Other Analytic Products
January 18, 2012 10:29 AM Eastern Time. NEWARK, Del.--(BUSINESS WIRE)--Quantum Leap Innovations®, developers of advanced Pattern Based Analytics™ (PBA) products, today announced the release of Quantum Leap Buzz (BETA), its desktop version of Pattern Based Discovery™ analytics for social media. It is the first-ever PBA to distil, not just filter, trending social movements from Twitter and deliver immediate intelligence which identifies and quantifies social insights.
“We developed the Pattern Based Analytics technology through government contracts that examined geo-political, world health and military trends,” said Joseph Budner Elad [pictured], founder and CEO of Quantum Leap Innovations. “We’ve taken that technology and designed a tool that can immediately identify and quantify trends on Twitter, allowing any individual using the product access to sophisticated analysis on issues and trends they are interested in. Quantum Leap Buzz mines patterns within tweets and shows the relationships, identifying the evolution and trending of an idea, rather than just a listing of tweets by topic. Quantum Leap Buzz is designed to be the personal dashboard for every ‘connected’ individual in the world.” More...
New funds to fuel Performance Management applications that enable enterprises to take action from Big Data Founding Partner of Redpoint Ventures Geoff Yang to join Board of Directors; Phil Wilmington named Executive Chairman
REDWOOD CITY, CA - January 18, 2012 - Tidemark, the next generation of Enterprise Performance Management (EPM) built for the cloud, today announced the company has closed $24 million in new venture financing. Redpoint Ventures led the round along with existing investors Greylock Partners, Andreessen Horowitz and Dave Duffield, co-founder and co-CEO of Workday, bringing the total amount raised to more than $35 million.
“The world’s largest enterprises are demanding an analytics solution truly built for the cloud. We’re seizing on this extraordinary market opportunity and we are excited to have Redpoint Ventures join our team through a shared vision and passion,” said Christian Gheorghe [pictured], founder and CEO of Tidemark. “With this capital, Tidemark will continue to expand its core technology, products and go-to-market capability to deliver innovation and customer success in analytics.” More…
Canada’s media monitoring and analysis leader strengthens technological foundation in social media reputation management and sentiment analysis
Jan. 18, 2012. OTTAWA – MediaMiser, a leading media monitoring and analysis technology company, has acquired Gatineau-based social media and online reputation monitoring firm InfoGlutton Solutions. The acquisition will provide MediaMiser with its own built-in, automated toning engine able to gauge the sentiment of news stories, tweets, blog posts and other content in multiple languages.
“This is our first acquisition and an extremely important one,” said MediaMiser CEO Brett Serjeantson [pictured]. “Integrating InfoGlutton’s market-tested sentiment technology with MediaMiser’s own social media monitoring and analysis tools will help the company provide real-time, as-it-happens feedback to both large enterprises and SMEs.” More...
Chua will primarily be responsible for helping government, technology, airline and financial services clients get the best returns and performance across different digital touch points, such as web sites, social networks, search and blogs, for marketing activities that cater to both consumer and business audiences. More...
Greta Roberts [pictured], President & CEO at Talent Analytics Corp and Faculty Member of the International Institute for Analytics writes: Many businesses are entering new and exotic areas of analytics, with initiatives to capture social media, job market information, and the like. These are exciting efforts, no doubt – but often the problem one is trying to solve with much of this external information can be tackled more easily if business intelligence groups first focus on data sources closer to home and easier to control.
While those external data sets can indeed be valuable, for performance sake it’s better to first focus on what you have – and still keep an eye on technological developments externally. More...
Video by ClickZAsia: Arun Kumar [pictured] from Mediabrands is confident that, “Recession or no recession, spending will continue to grow” this year.
He also said display will become more competitive than search and marketers will look at data more carefully to ensure data integration from multiple sources. More...
Benny Blum [pictured], Director of Analytics & Strategy for eSearchVision writes: Clicks and average order value can come directly from analytics or the channel tool. Conversion count comes from isolating the number of conversions attributed to the channel through the dividing the number of conversions by the number of unique channels associated with each conversion.
The value of a click is completely dependent on the average order value. More...
Michelle Urban [pictured], Product Marketing Manager of GoodData posts at The GoodData Blog: The process of collecting and analyzing data existed long before BI systems were in place. In the early days, information was acquired and knowledge gained from manageable data sets without complex tools and integrations.
Fortunately, BI systems have moved from complex infrastructure investments toward simpler, more agile platforms. More...
Boca Raton, FL - AppTech Corp (US OTC: APCX) announced today the launch of “ReconAge”, a mobile age recognition app for Android phones. The application, available for free download in the Android Market, recognizes the approximate age of a person by making use of real time face recognition biometric systems online. The app is the result of the close cooperation with Cognitec Tecnologia Brazil (www.cognitec.com.br), owner of the FaceMidia® patent, and data processing specialist BrScan Tecnologia (www.brscan.com.br). FaceMidia® is a highly advanced advertising engine. Now, advertisers will be able to ascertain the age, gender, and ethnicity of their audience and evaluate whether they are advertising the right products to the right demographics.
“We’re changing the face of mobile marketing. AppTech is uniting brilliant minds around this idea. With the launch of ReconAge, we intend to introduce the usefulness of biometric algorithms applied to mobile devices in the field of marketing. The possibilities are virtually limitless,” states AppTech Corp´s CEO Elias Rocha [pictured]. “Mastering this highly complex combination of biometrics and mobile communication positions AppTech at the forefront of mobile apps development.” More...
ARLINGTON HEIGHTS, Ill. (Jan. 18, 2012)—The Audit Bureau of Circulations has named Eric T. John [pictured] vice president of ABC Interactive. John will manage the development of ABCi's products and services and oversee day-to-day operations, such as auditing and client services. He is also responsible for implementing strategies to promote the ABCi brand and building strategic business relationships with digital publishers, media buyers, technology developers and trade groups.
"Eric's mix of experience in digital advertising, marketing and mobile brings an innovative perspective to our entire organization", said Neal Lulofs, executive vice president and general manager of ABCi. "This is a critical time in the industry and Eric's expertise in digital media and his vision for ABCi will help meet our clients' transformational needs. I'm pleased to welcome him to our team." More...
